KUALA LUMPUR (29 October 2020): Malaysia Pavilion for Expo 2020 Dubai is calling on Malaysian start-ups, innovators and small businesses to take advantage of the Scale2Dubai global entrepreneur programme. 

District 2020’s programme will enable eligible start-ups and small businesses to expand outside their native market, and establish themselves in Dubai the gateway to the Middle East, Africa and South Asia region (MEASA), as part of District 2020, the future evolution of Expo 2020 Dubai.

Scale2Dubai was launched in February 2020 by District 2020 which has been designed to become a human-centric community and an innovation ecosystem that promotes growth in industries that are critical to the growth of the innovation-driven economy. As the future of Expo 2020 Dubai, District 2020 will retain and repurpose over 80 per cent of Expo’s world class infrastructure. 

Scale2Dubai will offer start-ups and small businesses with a proven track record in their countries and industries the opportunity to leverage District 2020’s advanced physical and digital infrastructure and benefit from an ecosystem that curates all the elements that they need to scale and thrive. 

In support of this initiative, Malaysian Green Technology and Climate Change Centre (MGTC) conducted a session on the Scale2Dubai programme as part of its XChange Virtual Global Engagement Series on 27 Oct. 2020, participated by 100 Malaysian businesses as well as ministries and agencies.

Malaysia is among more than 190 countries participating in Expo 2020 Dubai, which will take place from 1 October 2021 to 31 March 2022 under the theme of “Connecting Minds, Creating the Future”. Malaysia’s participation is led by the Ministry of Science, Technology and Innovation while MGTC is the implementing agency. 

“Small businesses and start-ups looking to scale-up and gain access to new markets can tap into the Scale2Dubai programme which will provide them with an ecosystem they need to break ground and flourish globally,” said MGTC Chief Operating Officer Syed Ahmad Syed Mustafa. 

Tala Al Ansari, Director of District 2020’s Innovation Ecosystem and Scale2Dubai, presented insights on the programme, and its benefits, which include two years’ free working space at District 2020, support in visa and business set-up, two years’ subsidised urban living, access to funding, access to networks and more.

Scale2Dubai encourages global innovators, start-ups and small businesses to leverage the programme for their growth and is currently accepting expressions of interest. The application and shortlisting process will follow in 2021, with successful applicants announced during Expo 2020 Dubai. 

Priority will be given to applicants that align to District 2020’s key, high growth potential industries of smart cities, smart logistics and mobility, and digital healthcare and enabling technologies such as Internet of Things, Artificial Intelligence, Big Data and Blockchain. 

“Entrepreneurs face many challenges when scaling, and our dedicated programme has been created specifically to help them expand their businesses in a city like Dubai which is geared towards encouraging entrepreneurial growth. This is an exciting opportunity for start-ups and small businesses looking to expand in Dubai and the UAE, and international markets.

“At District 2020 they can connect with global players and entities, as well as gain access to talent, deal flow and investment,” said Al Ansari. 

In October 2022 six months after the close of the World Expo the Expo 2020 Dubai site will transition into District 2020, evolving into a mixed-use community and smart urban destination. 

Those chosen to be part of the Scale2Dubai programme will be able to move into their workspaces at District 2020 as soon as it opens. These businesses can then choose to stay on as tenants at the end of the two-year programme, continuing to gain access to collaborative opportunities with global players located in District 2020, including Siemens, Terminus Technologies, DP World and Merck.

Syed Ahmad added that with less than one year left to the World Expo, and the Expo 2020 organisers and Malaysian Pavilion are already working together to connect and involve Malaysian businesses and industries in initiatives such as Scale2Dubai that aim to create an inclusive and global community and innovation-driven, resilient growth opportunities.

“Surely, there will be more collaborations in the lead up to Expo 2020, during Expo, as well as beyond the mega-event. Thus, we urge our private sector to join us in this journey to realise one of our key objectives – to intensify our global trade and business,” he said.

Elaborating further, he said Malaysia Pavilion aims to open as many doors and business opportunities as possible for Malaysian companies, especially in light of the economic slowdown caused by the COVID-19 pandemic. 

“MGTC remains steadfast and committed in our deliverables for the Government by ensuring Malaysia’s active participation in Expo 2020 Dubai. We aim to deliver programmes that will benefit our national economy and industries,” he said.

Malaysian start-ups and small businesses can register their interest in the programme through  https://www.district2020.ae/scale2dubai or email enquiries to malaysiaexpo2020@greentechmalaysia.my 




Malaysia will be among 192 countries participating in Expo 2020 Dubai, scheduled for 1 Oct. 2021 to 31 March 2022. Themed “Connecting Minds, Creating the Future”, the world expo is the first to be held in the Middle East, Africa & South Asia regions.

Malaysia’s pavilion is self-built and depicts a Rainforest Canopy. It carries the theme “Energising Sustainability” to capture the nation’s commitment and approaches to sustainable development. It is the first pavilion at Expo 2020 Dubai announced as net zero carbon.  Malaysia’s activities during the expo will include permanent displays, showcases, pocket talks, summits and forums, cultural performances, demos and 26 weekly thematic business programmes. The business weeks will be helmed and supported by 22 ministries, 40 agencies and 5 state governments.

The Ministry of Science, Technology and Innovation is the lead ministry for Malaysia’s participation at the mega event. Malaysian Green Technology and Climate Change Centre (MGTC) is the implementing agency.



Malaysian Green Technology and Climate Change Centre (MGTC) was formerly known as Malaysian Green Technology Corporation or GreenTech Malaysia. MGTC is a government agency under the purview of the Ministry of Environment & Water, mandated to lead the nation in the areas of Green Growth, Climate Change Mitigation and Climate Resilience and Adaptation.

Under Green Growth, MGTC focuses on three key areas:

  • Green Incentives and Certification
  • Green Advisory and Capacity Building
  • Green Promotion and Investment

Under its recently expanded scope, MGTC now focuses on Climate Change Mitigation and Climate Change Adaption through the following roles:

  • Policy Analysis
  • National Reporting
  • National Programmes Coordination (Climate Change Mitigation & Adaptation)
  • Focal Point for Climate Change Mitigation and Adaption Data
  • Communication, Education and Public Awareness (CEPA)

MGTC is the Implementing Agency for Malaysia’s participation at Expo 2020 Dubai.